Serving Tennis Fashion Now
Jul 24, 2026
Tennis is more than just forehands and backhands.
What top players wear on the court has become just as exciting as the match itself! In 2026, tennis fashion is having a big moment across the tennis world.
From Wimbledon's grass courts to your local club, everyone is serving up their hottest new looks. With fashion trends changing fast, let's break down what is trending right now in the tennis world, why it matters, and how you can bring some of these iconic looks into your game.
Tenniscore is Bigger Than the Tennis World
The term "tenniscore" may be floating around your social media. Breaking it down, it means dressing like you are headed to the court, even if you are just running errands. Think pleated skirts, polo shirts, V-neck dresses, and clean tennis shoes.
These items have bounced off the court and into everyday closets. According to Inphorm's 2026 seasonal apparel guide for women, soft neutral colors, layered pieces, and textured materials are shaping the look this summer, as court-inspired outfits continue to evolve into everyday style.
The goal is to look simple but sharp. People love clothing that makes them feel put-together without trying too hard, and having a few tennis pieces is a way to ace your outfit. Pairing a tennis skirt with a long-sleeve button-down has now become a common sight, even for those who never pick up a racket.
Building a Smaller, Smarter Wardrobe
One of the biggest shifts we have seen in consumer purchases this year is about buying less, not more. Instead of stuffing your closet with trendy pieces that go out of style fast, players are choosing a handful of items that can easily be mixed and matched. This is called a "capsule wardrobe."
Shoppers these days care more about durability and comfort than about following every new trend, preferring crisp white pieces, clean shapes, and skirts with a classic edge.
This shift connects to a bigger conversation happening across all fashion, not just tennis. Wakingbee explains that today's tennis clothing is judged on how it looks, how it performs, and how it's priced. Shoppers are now moving away from cheap, throwaway pieces and leaning towards well-made basics that stick around.
Buying fewer, better pieces isn't just good for your wallet. It is also better for the planet!
Function Still Comes First
Tennis clothes have to do more than look good; they also need to function well. Players are looking for clothing that is lightweight and quick-drying so they can stay cool and perform their best. With this in mind, brands have been working hard on fabric technology this year.
Companies have been leaning on fabrics that adjust to sweat, compression, and sun-protective fabrics, which are becoming the new norm in higher-end tennis lines.

The small details matter too. Tennis dresses and skirts frequently include sewn-in pockets to hold a tennis ball, so a player can grab one without breaking their rhythm mid-match. These minor design choices show how much thought goes into every piece of tennis fashion, even the parts you might not notice at first glance.
Color on the Court
White has always been the classic tennis color, especially at tournaments like Wimbledon, where an all-white dress code is still enforced. Despite the strict rules, color is having a huge year.
Nike has exclusive collections featuring a muted color palette including green, sapphire, and pink, that will pop on the court. If you want to wow the competition, you can even dress like the top players in Nike's "NikeCourt Slam" and "Naomi Osaka Slam" sportswear.
Lululemon is going in a different direction with more vibrant shades of green, blue, and orange.

If a classic look is more your style, head to OFFLINE by Aerie, where the collection features navy, black, green, and white. They even have a black-and-white polka-dot dress worth taking a look at!
No matter which brand you wear, they all offer a wide variety of clothing and accessories designed for playing, training, and everyday comfort, so you can perform your best no matter what's on the schedule.
And while heritage whites are not going anywhere, players now have more freedom than ever to express their personality through color.
Wimbledon Still Sets the Fashion Trends
Every summer, Wimbledon becomes the biggest stage for tennis fashion. Players know the cameras and the world are watching, and some use their outfits to tell a story.
This year, Naomi Osaka turned heads with a walk-on look inspired by Japanese tradition, working with a Tokyo-based designer on a kimono-style jacket featuring embroidered cherry blossoms and cranes, then switching to a ruffled skirt paired with a floral jacket for later matches.
Osaka has described her outfits as a way of telling a story, treating every walk-out as a chance to share part of her creative world with fans. Fashion collaborations with designers, such as Naomi's, blur the line between athletic apparel and runway
Another player on the women's side, runner-up Karolina Muchova, went for a more loose-fit matching set from Adidas. Her sportswear is designed for comfort and movement rather than a fashion statement, since chasing victory comes first.
On the men's side, top player Novak Djokovic arrived in style sporting a custom white Lacoste jacket with green piping, white shorts, and white tennis shoes before winning his match against Stefanos Tsitsipas. The tennis world was shocked when Taylor Fritz walked onto the court in an all-white suit that featured rip-away trousers.

Some players use fashion to express themselves, while others let their game do the talking.
Build Your Own Exclusive Collection

You do not need to win a grand slam to afford these tennis fashion trends. Whether you are new to the sport or you've been playing for years, here are a few easy ways to create your look:
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Start with the basics. A white polo, a pleated skirt or shorts, and clean tennis shoes can be mixed and matched endlessly.
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Add one bold piece. A colorful jacket or a patterned skirt can update a simple outfit without needing a whole new wardrobe.
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Look for smart features. Fabrics with built-in UV protection or moisture-wicking technology will keep you more comfortable during long matches.
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Buy less, choose well. Fewer high-quality pieces will usually outlast a closet full of cheap trends.
The Baseline
Tennis fashion in 2026 proves that style and performance are not opposites, they are partners. From Wimbledon's storied all-white dress code to Naomi Osaka's cherry-blossom-inspired jacket, to Nike's bold color drops and the quiet confidence of a well-built capsule wardrobe, this year's trends show that how you dress on the court can be just as intentional as how you play on it.
Tenniscore is not a popular trend, it is a mindset. It says you do not have to choose between looking good and playing well. A few smart, well-made pieces will take you further than a mountain of trendy ones ever could.
So the next time you lace up your tennis shoes, whether you are stepping onto Centre Court or meeting friends for a Saturday match, remember: the best players do not just chase the win. They own their look while doing it; and that is a game everyone can play.
𪽠Written by Rhyan Tappan
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